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E-commerce

Grow E-commerce Store With Data Analytics

Track orders, forecast sales, reduce churn, and spot winning products without switching tabs or guessing what’s working.

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Dashboard wireframe created using mokkup.ai

Forward Looking Brands Choose GrowthBi

The Problem

In e-commerce, decisions happen fast but too often, data lives in disconnected platforms. From inventory to customer behavior, it’s hard to get a full picture. That leads to overselling, understocking, misaligned campaigns, and churn that goes unnoticed until it hits your bottom line. Without real-time insights, growth becomes reactive instead of strategic.

Who is it for?

Target Audience

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Executive Teams (C-Suite in Retail)

Require high-level overviews of sales trends, profit margins, and key performance indicators to guide overall business strategy.

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Inventory Management Teams

Focus on tracking inventory levels, and supply chain efficiency to ensure optimal stock availability.

 

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Customer Support Managers

Need insights into support ticket volumes, resolution times, and common customer issues to improve service quality and streamline operations.

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Marketing Teams

Track customer engagement, campaign performance, and customer acquisition strategies to drive sales and retention.

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E-commerce Managers

Need dashboards to track in-store and online sales performance, manage inventory, and monitor staff productivity.

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UX/Product Teams

Analyze user behavior, cart abandonment rates, and navigation patterns to optimize the online shopping experience and boost conversions.

Get Complete E-commerce Dashboard

01

Digital Marketing Dashboard

Target Audience: Marketing Managers, Digital Strategy Leads, Business Development

Key Metrics: ​​This dashboard measures digital campaign effectiveness and ROI to help construction firms generate more leads.

  • Total Spend: Advertising and campaign budget spent within a timeframe.

  • Total Sales Revenue: Revenue directly attributed to marketing activities.

  • Website Traffic: Total visits to project landing pages or service websites.

  • Conversion Rate: Percentage of visitors completing inquiry or signup forms.

  • Clickthrough Rate (CTR): Ratio of ad impressions to clicks.

  • Cost Per Acquisition (CPA): Average cost to acquire a lead or customer.

Digital Marketing Dashboard.jpeg

Dashboard wireframe created using mokkup.ai

02

Inventory | Sales vs Stock

Target Audience: Inventory Managers, Sales Directors, Procurement Teams

Key Metrics: ​​This dashboard compares product availability to sales trends to manage inventory turnover and supply chain efficiency.

  • Inventory Value: Total monetary value of stock on hand.

  • Inventory Value %: Inventory as a percentage of total assets or turnover.

  • Number of Products: Count of distinct SKUs in stock.

  • Average Daily Sales: Sales velocity based on historical sales performance.

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Dashboard wireframe created using mokkup.ai

03

E-commerce Store Performance Report

Target Audience: E-commerce Executives, Marketing Teams, Digital Analysts

Key Metrics: ​​This high-level dashboard tracks daily and campaign-based performance, helping teams quickly assess what’s working:

  • Conversion Rate: Measures how well traffic converts into revenue.

  • Total Visitors: Monitors traffic to your store across channels.

  • Revenue and Spend: Tracks gross income against marketing investment.

  • Number of Orders: Measures transaction volume across time periods.

Executive Overview.jpeg

Dashboard wireframe created using mokkup.ai

04

Product Performance Overview

Target Audience: Merchandising Managers, Product Teams, Retail Analysts

Key Metrics: ​​This dashboard helps understand what’s selling, who’s buying, and how products contribute to revenue:

  • Distinct SKUs Sold: Tracks how many unique products are purchased.

  • Average Order Value (AOV): Measures the average spend per basket.

  • Customer Insights: Highlights top purchasing customers and patterns by product.

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Dashboard wireframe created using mokkup.ai

05

Customer Churn 
Dashboard

Target Audience: Retention Teams, CRM Managers, Lifecycle Marketers

Key Metrics: ​​This dashboard helps e-commerce brands understand why customers leave and where intervention can reduce churn:

  • Gender Share of Churn: Identifies churn behavior by gender.

  • Active to Churn Transition: Tracks the lifecycle of customers before they churn.

  • Card-to-Churn Rates: Measures how payment method correlates with retention.

  • Churn by Country: Analyzes geographic churn patterns.

  • Churn by Age Range: Identifies demographic trends in customer loss.

  • Credit Score to Churn: Connects credit behavior to retention risk.

Churn Analytics Dashboard.jpeg

Dashboard wireframe created using mokkup.ai

Dashboard Features

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Custom Metrics for Teams

Each team (store managers, product teams, marketing) can view personalized dashboards tailored to their specific KPIs and metrics.

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Predictive Analytics

Machine learning models to predict trends like customer churn, sales spikes, and inventory needs based on historical data.

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Multi-Page Design

Easy navigation between dashboards tracking different aspects of the business (e.g., sales, inventory, customer loyalty), with drill-down capabilities.

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Interactive Filters

Customizable filters that allow users to filter data by region, store location, product category, or date range for deeper insights.

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Real-Time Data

Dashboards update in real time, allowing teams to act quickly on critical insights, such as inventory shortages or sales spikes.

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Performance Comparisons

Graphs, bar charts, and heatmaps that allow comparison of different stores, product lines, or marketing campaigns.

How We Deliver for E-commerce

At GrowthBI, we offer a straightforward process to help you take control of your e-commerce data and turn it into a powerful tool for growth:

Here's how it works:

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We Analyze Your Sales Pipeline

We kick things off by sending you a dashboard concept that reflects your real goals. You'll see exactly how insights will come to life.

01

We Build Your Sales Analytics Dashboard

We connect to your storefronts, ad platforms, CRMs, and logistics tools. Then we create reliable data models so you can trust the numbers you’re seeing across all dashboards.

02

You Optimize Your Sales Strategy

We create real-time, drillable dashboards so you can monitor performance, stock levels, and churn trends. From forecasting to fulfillment, every decision gets easier with the right data.

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IN PARTNERSHIP WITH

  • Why GrowthBI is considered among one of the top data analytics companies in Australia?
    GrowthBI is one of the leading data analytics companies in Australia. We have helped senior leadership teams prepare insightful dashboards, showcasing our ability to support high-level strategic decision-making. We provide complete analytics solution to fast growing mid size bsuiness.
  • What services does GrowthBI provide?
    GrowthBI offers a comprehensive suite of data analytics services designed to empower businesses with actionable insights and drive growth. Our key services include: 1. Customized Dashboard Development 2. Create data products for data monetization 3. Data Integration 4. Ongoing Support and Consultation
  • What industries do you specialize in?
    GrowthBI specializes in working with industries that are undergoing rapid growth and digital transformation. Our primary areas of expertise include SaaS, Financial Services, Healthcare, Real Estate, Education, Retail, Agriculture and Manufacturing. We understand the unique challenges these sectors face and leverage our experience to provide analytics solutions that drive growth.
  • Can GrowthBI help integrate my existing data tools and systems?
    We specialize in integrating a wide range of existing tools and systems to create seamless data workflows. Using Fivetran’s 500+ data connectors, we integrate popular platforms across various domains, including: Marketing Systems: Facebook, Google, TikTok, LinkedIn. CRM Platforms: HubSpot, Salesforce. Payment Systems: Stripe. Accounting Software: Xero, Netsuite. eCommerce Systems: Shopify, and more. For less common systems, such as YouTRAC or Insightful.io, we build custom data connectors using REST API to ensure every system is covered. With our expertise, you can unify your data and unlock powerful insights to drive smarter decisions.
  • Does GrowthBI offer ongoing support and consultation after project completion?
    Yes, we provide ongoing support and consultation even after the initial implementation. We offer flexible options such as retainers or ad-hoc support to ensure that your team can continue leveraging the full potential of your analytics solutions. Whether it's answering questions, adjusting dashboards, or advising on new business insights, we're here to help you make the most of your data.
  • Does GrowthBI offer training on how to use analytics dashboards?
    Yes, we offer comprehensive training to help your team get the most out of your new analytics dashboards. This can include one-on-one training sessions, group workshops, or detailed documentation, depending on what suits your team best. Our goal is to empower your team to use data independently and make confident, data-driven decisions.
  • How do I start the engagement with GrowthBI?
    Getting started is simple. Just reach out to us through our contact form, email, or give us a call. We’ll schedule an initial consultation to understand your needs. From there, we’ll draft a proposal detailing our recommended approach, timeline, and pricing, ensuring that it aligns with your goals before we begin our partnership.

Frequently Asked Question

Run Smarter Stores with Clearer Metrics

Phone

+61 493 748 992

Email:

Book a Meeting

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